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Character Count Guide – Limits for Social Media, SEO, and Resumes

A complete reference for character limits across Twitter, Instagram, YouTube, and more. Plus tips on managing character counts for SEO meta tags and resumes.

"500 characters or fewer." We've all seen that message — on job applications, social media, meta tags. This page is a quick-reference guide for every character limit you'll run into.

📋 Social Media Limits

Platform Character Limit Notes
X (Twitter) 280 CJK characters count as 2
Instagram Caption 2,200 Preview shows ~125
Facebook Post 63,206 Effectively unlimited
YouTube Title 100 Under 60 recommended for SEO
YouTube Description 5,000 First 150 matter most
LinkedIn Post 3,000 First 140 visible before "see more"
TikTok Caption 2,200 Recently expanded from 300

📋 Resume & Cover Letter Limits

Item Typical Limit Tip
Cover letter 250–400 words Keep it to one page. Recruiters spend ~7 seconds
Resume summary 50–100 words Lead with your strongest qualification
LinkedIn headline 220 characters Front-load keywords

📋 SEO Character Guide

Element Recommended Length Why
Page title 50–60 characters Avoids truncation in search results
Meta description 150–160 characters Shows fully in search snippets
H1 heading 20–70 characters Clear and keyword-focused
Blog body 1,500+ words Google tends to favor comprehensive content
URL slug 3–5 words Short and descriptive

Characters ≠ Bytes

Databases and APIs often enforce byte limits, not character limits.

Character Type 1 char = UTF-8 Bytes
English / numbers 1 byte
Accented (é, ñ) 2 bytes
CJK (中, 한, あ) 3 bytes
Emoji 😀 4 bytes

SMS: 160 English characters = 1 message, but only 70 CJK characters = 1 message. It's measured in bytes, not characters.


4 Tips for Writing Under a Limit

1. Cut filler words — "Very," "really," "actually" rarely change the meaning. Remove them first.

2. Lead with the point — When space is tight, put the most important message in the first sentence.

3. Break long sentences — Splitting one long sentence into two short ones often removes unnecessary conjunctions and connectors.

4. Check as you write — Monitoring count in real-time is far more efficient than writing first, then trimming.


Check Your Character Count Now

Paste your text to see character count (with/without spaces), word count, and byte count in real time. Perfect for crafting social media posts, meta tags, or application essays.